The ultimate guide to comparing business & culture in 16 Asian countries

Asia 2014: Comparing Cambodia, China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Mongolia, Myanmar, Philippines, Singapore, Sri Lanka, Taiwan, Thailand, and Vietnam

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6630 answers to 3319 questions about 16 countries in Asia, by 103 local researchers interviewing over 300 experts, then compiled by 22 writers and 17 editors into this massive 4448-page ebook: “Asia 2014” — the ultimate guide to starting a business in Asia.

Each question is answered for each of the 16 countries in alphabetical order: Cambodia, China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Mongolia, Myanmar, Philippines, Singapore, Sri Lanka, Taiwan, Thailand, and Vietnam.

The systematic way it was organized makes it incredibly easy to use when comparing opportunities in different countries, side-by-side. So pick a topic of interest, then read each country’s approach.

For example:

The answers are usually not what you’d expect. The real goal of these books is deep cultural insight, not just superficial bullet-point answers. At over 4400 pages, obviously you’ll get in-depth insights for each country, far beyond the usual “Doing Business In…” pamphlet.

In fact, this one book contains the contents of each of our 16 in-depth country guides, but just rearranged in this side-by-side per-question order for easy comparison.

So when you buy “Asia 2014” and register your purchase at WoodEgg.com, we’ll give you each of the 16 country guides for free — (a $160 value) — in case you’d like to read about only one country, straight through. We also give you full access to all the raw research that went into creating this guide.

Click the “buy now” links, above, to buy it at LeanPub or Amazon. (Amazon keeps a 70% cut of the sale price, which is why the Amazon price is so high. Buy it at LeanPub instead.)


Contents

Country

Current stats

Quick history as it affects current business environment

2014 zeitgeist

Near-future outlook

Relationship with other countries

Culture

Mindset

Religion and Race

Asia 101

Individualism

Local differences

Personal attitudes towards foreigners

What to wear

Attitude towards time and promises

Common conversational references

How to blend in

When not to blend in

Recommended reading/watching

Life

Quality of life

Cost of living

Western standards vs local standards

Language / English proficiency

Safety

Immigration / Visa

Where to live (short-term and long-term)

Typical living arrangements

Transportation

Internet / Phone

Food

Credit card? Cash? Check?

Availability of products/services

What’s not online

Differences in service standards

Expat community

Recommended resources

Business Culture

Mindset

Understanding “face”

Direct vs indirect communication

How to tell “yes” from “no”

Hierarchy

Who to speak with in organizations

Business attitudes towards foreigners

Signals of respect

How to build trust

Introductions

Business cards

Negotiation

Signaling success

Innovation vs status quo

Passing-through vs Full-time

Advantages to foreigners

Advantages to locals

Risks

Corruption

Government

General role of government

Who’s who: departments you need to know

What the government is emphasizing now

Incentives

Grants

Business Setup

Ease of doing business

Local partners?

Business structure choice

Business name choice

Timeline

Cost

Incorporating

Where to locate

Real estate

Big city vs outlying areas

What your location says about your business

Utilities

Permits

Contracts

Lawyers

Accountants

Paying taxes

Ongoing requirements

Recommended resources

Hiring

Local talent strengths

Hiring local people

How much to pay?

How to find good people?

Online vs offline

Hiring foreign people

Step-by-step process

Labor laws

Payroll

Unions

Firing

Recommended resources

Money

Banking overview

Bank comparison

How to open an account

Online banking

Paying employees

Paying vendors

Getting a bank loan

Getting investors

What if they don’t pay?

Industry sectors

Industries

What’s missing?

What’s unique?

Growing the Business

Marketing

Expanding outside the country